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7/28/25 REcap: Is this the Biggest Week For Rates This Year?

Last week was a pretty calm week for rates. While there were a few pieces of housing market related data worth noting and one big trade deal announcement, it was mostly a prelude to the monster week of data coming in. The stock market notched another all time high. Trump and Powell put on a little more political theater (this time in person and wearing hard hats).

The average rate on a 30-year fixed rate conventional loan inched up again to 6.782% , but that's well above the rates we're offering in our Friday rate texts

The LendFriend Learning Center has over 100 articles that help homebuyers get educated and buy with confidence. We publish about 5-7 articles every week and our top articles of the week are at the bottom of this email. It's a wealth of knowledge for anyone looking to buy or refinance. Check it out!

Nationwide Home Sales Are Down

Existing-home sales fell 2.7% in June, dropping to a seasonally adjusted annual rate of 3.93 million—the lowest since September 2024. At the same time, the median sale price hit a new all-time high at $435,300, up 2% year-over-year. The buyers that I'm working with are often opting to negotiate for high seller closing cost concessions instead of purchase price reductions - which might explain why purchase prices are stable. And while inventory has grown compared to last year, many sellers are pulling listings rather than reducing asking prices, betting on lower mortgage rates this fall to bring back competition. But as usual national data doesn’t tell the whole storyin the Austin market, closed sales were actually up 2.8% in June, showing that well-priced homes are still moving even as average days on market stretch out.

New construction isn’t having a great summer either. June new-home sales rose just 0.6%—well below forecasts—and builders are working harder than ever to attract buyers. We saw earlier this year that Lennar is slashing prices and providing higher incentives to lure buyers in 2025. Turns out PulteGroup, one of the nation’s largest builders, is doing the same.  “Sales incentives have grown to 8.7% of [gross sale price], more than double a ‘normal’ incentive load. I long for the days of more normal incentive loads of kind of 3% to 3.5%,” said CEO Ryan Marshall. While prices are softening, affordability remains a major barrier. The prolonged difficulty to sell houses might explain why we're seeing more and more big news in the build-to-rent space come up.

In fact, just last week, Taylor Morrison announced a HUGE $3 billion joint venture with Kennedy Lewis to aggressively expand its Yardly-branded build-to-rent communities in Texas, Florida, and beyond. 2 of the markets Yardley will be building in with it's new funds are Austin metro and Pflugerville. It’s the latest sign that institutional capital is flowing toward rentals, not listings. And while that may be great for investors and long-term cash flow, it’s a sobering signal for would-be homebuyers: more capital is chasing rent checks—not creating supply for owner-occupants. The silver lining is that potential homebuyers in the greater Austin area should feel more confident about their home purchase knowing that massive builders are coming back to investing and building in this market at these price points.

Trade Deals Bring Mixed Reactions

Over the weekend, a new trade agreement with the European Union was announced, easing tariffs on U.S. electric vehicles, agriculture, and AI exports. The EU also agreed to purchase $750 billion worth of U.S. energy and invest an additional $600 billion worth of investments into the U.S. above current levels.The White House hailed it as a “win for American workers,” but markets barely moved—suggesting the deal may be more about political optics than near-term economic impact.

Meanwhile, all eyes are shifting east: U.S. and Chinese officials are holding backchannel talks aimed at extending the current tariff truce, with hopes of smoothing the runway for a Trump–Xi meeting. With the August 1st deadline coming fast, everyone’s watching to see if this week’s quiet U.S.-China talks turn into something hopefully real, and not  just another headline.

Big Fed Meeting This Week

Trump and Powell met last week and it felt like something out of the HBO sitcom, VEEP.  Donning hard hats they spared over recent estimates of the Federal Reserve project renovations. Neither party really cares about the cost of course, they care about interest rates. 

This week Powell will certainly incur the full weight of Trump's anger if he opts to keep the Fed Funds Rate steady instead of cutting it. Markets believe Powell will stick to his guns as there's a 97% chance that rates stay steady. Of course, avid readers of this newsletter know that a cut to rates doesn't mean a drop in mortgage rates. What Powell says will have a bigger immediate impact on rates vs what the Federal Reserve does.

So, still don't hold your breath for a July cut on Wednesday but, September (the 1 year anniversary of the first rate cut) is still looking likely. 

A Fed Meeting on top of this week's labor reporting, PCE inflation reporting, and imminent trade deals means it's the biggest week for news we've seen this year. Hopefully, it ends up being a big win for homebuyers.

This Week's Top Learning Center Articles


Key reporting dates this week: 

Mon, 7/28: None scheduled

Tues, 7/29:  S&P Case-Shiller home price index (20 cities), Job openings, Consumer confidence

Wed, 7/30: ADP employment, GDP, Pending home sales, Federal Reserve Meeting

Thurs, 7/31: Initial jobless claims, Employment cost index, PCE Index

Fri, 8/1: U.S. employment report, Construction spending, ISM manufacturing


I'm always here to help so if you have any questions or just want to learn more, schedule a call or connect with me here

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About the Author:

Eric Bernstein is the President and Co-Founder of LendFriend Mortgage, where he helps homebuyers make smarter, more confident decisions in today’s fast-moving housing market. With over a decade of experience guiding hundreds of clients—from first-time buyers to seasoned investors—Eric brings a mix of market insight, strategy, and personalized service to every mortgage transaction. Each week, Eric breaks down the housing and economic headlines that matter, giving readers a clear, no-fluff view of what’s happening and how it might impact their buying power.